Bookstart for practitioners

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This section is aimed at practitioners delivering Bookstart programmes, as well as providing information for those who want to know more about how the programmes work.

Discover how Bookstart links to a range of organisational outcomes, get tips and ideas for gifting the resources to the families you work with, find out about our additional needs packs and much more. 

You'll also find tailored guidance for librarians, health visitors, early years practitioners and registrars, along with bespoke sections for Bookstart Coordinators (login required) and for settings delivering Bookstart Corner (use the direct link emailed to you by BookTrust).

Although National Bookstart Week is no longer running, you can still enjoy all the stories, rhymes and activities from NBW 2016-2018 here.

Please note that as of March 2020, programme and campaign dates and events are subject to change. 

If you have questions regarding deliveries, please email For general enquiries, please email

Explore Bookstart for practitioners

Newborn packs: black-and-white booklets

Bookstart's Newborn packs contain a Baby's First Shapes black-and-white booklet and are ideal for gifting to new parents and their babies.

Bookstart Baby

All families with babies aged 0-12 months are eligible to receive a free Bookstart Baby pack. These are usually gifted by health visitors.

Bookstart Treasure

The Bookstart Treasure envelope is gifted to all children when they are 3-4 years old by their nursery, children's centre or other early years setting.

Bookstart Corner

Bookstart Corner is BookTrust's free, targeted programme helping settings to offer support for families so that they can read with their children with confidence.

Additional needs packs

Bookstart is for every child, so families or carers of children age 0-5 are entitled to our additional needs packs alongside the two standard Bookstart packs.

About Bookstart

Established in 1992, Bookstart is the world's first national bookgifting programme, delivering books and resources to every baby and toddler in England and Wales.

History of Bookstart

From a small pilot project 25 years ago to the world’s first national bookgifting programme - a potted history of BookTrust's flagship early years programme.

Bookstart FAQs

Answers to the questions we're most often asked about Bookstart.

Additional offers

Explore our additional early years offers, including the Rhyme Challenge, Newborn black-and-white packs and dual-language books.

Delivering Bookstart

Tailored guidance for librarians, health visitors, early years practitioners and registrars on how best to deliver Bookstart to the families you work with.

Bookstart in Wales

Every child in Wales receives two Bookstart packs from their health visitor, each containing English and Welsh language books, guidance and resources to help families share books, stories and rhymes.

The Bookstart 25th Anniversary Awards

Find out who scooped the top prizes in our 25th Anniversary Awards and what winning meant to them.

Bookstart Coordinators area

The Bookstart Coordinators area of the website contains information on ordering support materials - such as dual-language books and The Rhyme Challenge - marketing, hiring Bookstart Bear costumes, contact lists and resources to download.

Just sign in using the tab at the top of this page to access your content.

If you have any queries please email

Are you a parent or carer?

Visit our families section to find out what Bookstart can offer you - from free packs and additional needs offers to dual language books and black-and-white booklets for newborns.

Explore Bookstart for families

Get tips and guidance on reading with your child

Bookstart resources

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Looking for inspiration?

Try the Bookfinder

Use our brilliant Bookfinder to get ideas for your next project and search for great books to share in your setting.

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Find books for every occasion

Looking for a brilliant book for a one-year-old? Trying to find something great to read out loud? We may well have the answer - just see for yourself.