Programmes and campaigns

We want every child to have the good start in life that reading brings. It’s why our programmes reach the families of every child across the country with books, resources, support and guidance.

Our books and resources are delivered via health, library, schools and early years practitioners, and are supported with guidance to encourage the reading habit. Our flagship programme Bookstart reaches every baby in England and Wales in their first year. Read on to find out more about our programmes and campaigns.

Find out more

Bookstart

Find out everything you need to know about our flagship early years programme Bookstart, the world's first national book-gifting scheme, with information for families and practitioners.

Time to Read

Time to Read gives a free book to every Reception aged child in England. Find out how your family can get involved with Time to Read and have fun with our reading tips, activity ideas and book recommendations.

Pori Drwy Stori

Pori Drwy Stori is an exciting bilingual programme aimed at supporting children’s literacy and numeracy as they start Reception class in all maintained schools in Wales.

Boy opening blue parcel Letterbox Club parcel

The Letterbox Club

The Letterbox Club aims to inspire a love of reading and engagement with numeracy in children aged 3-13 who are looked-after. They are enrolled by local authorities and schools across the UK, and receive a parcel of books, maths activities and educational materials every month for six months.

School Library Pack

The School Library Pack is a reading for pleasure programme giving free books to any secondary school or education provider in England with Year 7 students. Containing over 40 books, the pack can not only boost your library resources but also encourage students to try reading different types of books.

Boy and girl reading together in the school library