Programmes and campaigns
We want every child to have the good start in life that reading brings. It’s why our programmes reach the families of every child across the country with books, resources, support and guidance.
Our books and resources are delivered via health, library, schools and early years practitioners, and are supported with guidance to encourage the reading habit. Our flagship programme Bookstart reaches every baby in England and Wales in their first year. Read on to find out more about our programmes and campaigns.
Our programmes and campaigns
Free books for every child in England and Wales from 0-5 years: find out everything you need to know about our flagship early years programme Bookstart, the world's first national book-gifting scheme.
BookTrust Storytime is an exciting new library experience for families, offering storytime sessions as well as fun, free activities for 0-5s.
Schools and local authorities can buy this programme for children aged 3-13 across the UK: the Letterbox Club aims to inspire a love of reading and engagement with numeracy in children who are looked after, with fun parcels through the post.
Explore our recommendations, resources, and advice for primary school teachers.
Schools can buy this programme for children in Year 7 or 8: students get to choose their own book to keep from a list of 16 titles, all selected by a panel of experts.
BookTrust Represents is our programme created to promote children’s authors and illustrators of colour.
Our programmes in Wales
Every child in Wales receives two Bookstart packs from their health visitor, each containing a bilingual book, guidance and resources to help families share books, stories and rhymes.
Free resources for children as they start Reception class in all maintained schools in Wales: an exciting bilingual programme to support children’s literacy and numeracy, funded by the Welsh Government.
Join us for our annual celebration of sharing rhymes, poems and songs. The Big Welsh Rhyme Time takes place across Wales, 7th to 11th February, and is aimed at children in the Early Years and Foundation Phase. Whether you are taking part at home, in school or in a childcare setting, this week we’ll all sing, rhyme, smile and have lots of fun sharing rhymes together.
Our past programmes