Pyjamarama is back for 2020

Want a fun, new way to get children excited about reading? Pyjamarama is returning for a second time and will take place on Friday 1 May 2020.

Please note that as of March 2020, programme and campaign dates and events are subject to change.

Check back here soon for news about this year's Pyjamarama.

PJR 2020 characters

Great reasons to get involved in 2020

  • For the second year, we've recruited some special people to help bring to life the importance of bedtime stories - PJ Masks, Horrid Henry and Tracy Beaker - providing fun and inspiration for all pyjama-wearers and their families.
  • Last year, over 100,000 children raised an amazing £101,000, which has helped give books, resources, support and advice to children and families around the country - and this year, we want to raise even more.
  • A day in pyjamas is easy and fun, and by each child donating just £1 to BookTrust, we can support children who need your help the most.

How the money you raise can help children like Lee

Lee is growing up in one of the most deprived areas of the UK. His mum has struggled to put food on the table and, as a result, Lee has missed out on the joy and confidence that bedtime reading brings.

Thanks to the help of donors, BookTrust has supported Lee and his mum with guidance and books for bedtime that Lee can call his own. Now, they both look forward to cuddling up together to read a story every night, Lee is doing better at school and his confidence has soared.   

Find out more about how BookTrust makes a difference

Any questions?

See our FAQs for more information

PJ Masks © Frog Box / Entertainment One UK Limited / Walt Disney EMEA Productions Limited 2014; © Copyright Tony Ross, 2014;
© Nick Sharratt 2020. Illustrations © Anjan Sarkar