Five great reasons for getting involved:
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Taking part in Pyjamarama gives schools, nurseries, libraries, clubs, parents and carers a great way to encourage children to read for pleasure.
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By getting involved, you can raise vital funds to help make sure that no child misses out on their bedtime story.
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Pyjamarama is easy and fun to organise: all you need to do is to ask parents to keep children in their pyjamas on 17 May and bring in £1 to support our work getting more children reading.
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Exclusive video content from your favourite authors
- You can wear your pyjamas all day!
How your money helps
Naomi grew up in a household with few books. When Naomi started her own family, she came across BookTrust’s Bookstart programme and was told about the importance of reading with her baby from the start. As soon as her daughter was born, Naomi made sure there was always time to snuggle up and read together, and her daughter who is now six, is an avid reader and always has a book on the go. Naomi has seen how reading takes her into imaginary worlds and helps her deal with everyday worries and is amazed how it is also helping her to do well in all subjects at school.
Not all children get the same opportunity as Naomi’s daughter and through Pyjamarama we want to help support the children who are at risk of missing out on the joy and confidence that bedtime stories provide.