Get ready for Pyjamarama

Join us this June for one magical day in pyjamas and help BookTrust give every child a bedtime story.

On Friday 7 June, we’re teaming up with some of your favourite children’s characters – Matilda, Ben and Holly, Horrid Henry and Tracy Beaker to get the nation’s children wearing pyjamas for a day and we want you to get involved.

Help us make sure that no child misses out on a bedtime story.

Pyjamarama character illustrations

How you can join in the fun

Whether you’re a school, class, nursery or office, our free fundraising packs have everything you need to spend the day in pyjamas – it couldn’t be easier for adults and children alike to take part. Pyjamarama is all about rolling out of bed and staying in your pyjamas – whether that’s patterned PJs or wild onesies – bringing along £1 in support of BookTrust and enjoying a colourful, fun celebration of bedtime stories.

So sign up today and spread the word. Just click on the box below that's right for you to reserve your free fundraising pack. 

Find out what's inside your free pack

Got a question about Pyjamarama? Our FAQs should have it covered 

Get your free fundraising pack

Pyjamarama for nurseries and primary schools

Sign up today

Want your children to spend a day in their pyjamas? Sign up here for a free fundraising pack if you work at a school or nursery.

Pyjamarama for parents and carers

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If you’re a parent, carer or childminder looking after 10 children or fewer, sign up here for your free fundraising pack.

Pyjamarama for workplaces

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Sick of office wear? Wear your pyjamas to work on 7 June instead (or a sticker if you’re shy!). Sign up here to get your free fundraising pack.

Are you a library or children’s centre gifting Pyjamarama books?

As part of our celebration of bedtime stories this June, BookTrust is giving away 450,000 books through Pyjamarama events at libraries, children’s centres and through refuge centres and food banks.

If you’re one of our valued partners, find out about the great books and activities that will be heading your way, and how you can support families to build confidence around reading.

Explore Pyjamarama for BookTrust partners

How BookTrust makes a difference

Books can change lives

Our programmes

Find out more about how we support families and practitioners to get children reading for fun.

Letterbox Club

Learn about our programme for children who are looked-after

Our Letterbox Club aims to inspire a love of reading and engagement with numeracy in children aged 3-13, through parcels containing books, maths games, stationery and more.

Why reading matters

Getting children and families reading for pleasure

Find out about the impact of our work and read testimonials to discover how it has made a real difference to practitioners, parents, carers and children.