Business for Beginners
There’s a lot more to business than power suits – businesses come in all shapes and sizes and are everywhere around us, from young people selling cookies at the school fair to the people who sold you your mobile phone.
This essential book looks at how businesses work, and all the tools required to make a business successful. From the first idea to the end product, it breaks down the different aspects of running a business, as well as looking at how businesses work and all the things required to make a business successful. Covering things such as market research, managing money and working with people, it’s packed with examples (including real life ones) and introduces concepts readers may not have considered before, such as branding to ethics.
Written clearly and with engaging graphics, this is an ideal book for young entrepreneurs.